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Based on a True Story

Editorial, Graphic2024

Designed the short screenplay collection book ‘Based on a True Story’, inspired by fragmented utterances overheard from passersby and reimagined with a touch of creativity, along with its accompanying merchandise.
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Sirenes

Identity,Creative
2024

Identity design & creative for the ceramic based wearable brand, Sirenes.

Huxley iN-SIS5

Identity, Package
2024, Draft

Participated as art, identity, and package design for ‘Huxley iN-SIS5‘, the new scientific anti-aging line by the Korean cosmetic brand Huxley. Please note that these designs are preliminary concepts and not finalized.
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Factual Hallucination

Graphic, Editorial
2024

Designed the exhibition poster and handout for Park Chan’s solo show ‘Factual Hallucination.’ Park Chan deconstructs and reconstructs physical spaces and memories emotionally, creating a sense of anonymity akin to hallucinations grounded in reality.
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Congdu Picnic

Branding, Identity
2024

Worked on the branding for Congdu Picnic, a modern Korean dining experience presented in a picnic concept. Located in SPACE 28 in Godeok-dong, Congdu Picnic is both a restaurant and a picnic space, offering beautifully curated Korean meal boxes in an inviting setting.
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Lee Jieun the 3rd Solo Exhibition : My Ordinary Days

Graphic, Editorial
2023

Designed the visual identity and brochure for Ji-Eun Lee’s solo exhibition, ‘My Ordinary Days.’ The concept conveys how seemingly fragmented, everyday moments come together to form an extraordinary landscape. This was expressed through a cohesive visual language, emphasizing the organic connections between elements.
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그리는 것 : 즐거움

Graphic
2022

Designed the exhibition identity and graphics for FLOOR's 18th regular exhibition, 'Art Equals Joy.' Inspired by the artist's reflections in the exhibition notes—describing creation as "untangling a knotted thread"—I visualized the identity as a playful yet thoughtful game of “Cat’s Cradle”, echoing the process of creative exploration.
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Commemoration

Graphic
2021

Poster design made for memorating personal anniversaries by putting the towels inside of it. This work was made during the internship at Studio Lift-Off, as a self-initiative project.
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Below Here

Installation, Interactive Media, in collaboration with Dahseul Jung
2021

Eunseo and Dahseul explored the impact of climate change on the Netherlands' ecosystem, revealing significant geological changes over the past decade. They analyzed soil conditions and land subsidence in six key cities using open-source data from TU Delft. Their findings were then translated into sound and graphic elements using P5.js.

Craft Practise

Identity, Branding, Web, Motion, Graphic2024

Rebranding project for the ceramic brand, Craft Practise.
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A.M.Aficionado

Identity
2024

Identity design for men’s loungwear brand, A.M. Aficionado. Based on questioning traditional masculinity, I aimed to reflect a sense of freedom, softness, and elegance untethered from norms in the brand's identity.
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Studio HeyOne

Web
2024

Designed the website for Studio HeyOne, a multidisciplinary studio mainly focus on styling, textile and jewelry, based in both the Netherlands and South Korea.
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1775.C

Graphic
An ongoing project from May 2024 to now on

Designing seasonal branded contents for the fashion brand 1775.C, inspired by the circular structure of the ancient Chinese architectural marvel, Tulou.
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Solar Happy Hour

Graphic
2024

Designed the offline exhibition poster and web banner for the web archive and event ‘Solar Happy Hour.’ Reflecting the unique characteristics of the exhibition venue—a library—and the nature of the exhibition, which introduces works by artists archived online, I visualized multiple design pieces unfolding like books or folders.

Lotte Red Festival

Campaign, Package, Graphic2024

Participated the campaign visuals for Lotte Red Festival, which is Lotte’s largest integrated retail festival, along with a special gift package and invitation to heighten anticipation for the event. Additionally, I created a stamp design for the festival’s on-site activities.

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SPUUN

Content Design, Graphic
2023-2024

Worked on content design for the skincare device brand SPUUN.

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Beren

Graphic
2022

Designed 3D lettering for techno musician Beren, reflecting his dynamic and unique musical style. The design captures the ever-evolving rhythm and energy of his music through sharp, bold shapes, while incorporating three-dimensional and futuristic elements that align with his artistic identity.

Like the Cosmos in the Dirt

Image, Graphic
2020

Visual book inspired by Donna Haraway's "Compost-ist" term, and Lynn Margulis’s quote.

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Craft Practise

Identity, Branding, Web, Motion, Graphic

2024

Rebranding project for the ceramic brand, Craft Practise. Read more →

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All Types
Graphic
Editorial
Web
Branding
Identity
Motion

Rebranding project for the ceramic brand, Craft Practise.
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